Meet the noni, a large, light-colored fruit that grows in tropical climates, and was traditionally used as a food, an herbal remedy and nourishing tonic in the Polynesian islands. It is also a key ingredient in one of our Superfruits at PURE. Noni is deemed “super” when it comes to your health, and we are about to share why.

Polynesians ate noni fruit as a stimulant and as a way to combat fatigue and promote endurance.¹ The fruit has been used for centuries as herbal and folk medicine in Indonesia, Hawaii, Australia and other tropical islands. The warm climate and nutrient-rich soil of the tropics guarantee perfect growing conditions for the noni fruit.

Nourishing noni

Studies have shown noni to be an antioxidant powerhouse, with immune-stimulating properties. Noni is naturally high in polyphenols, minerals and other nutritious compounds, including vitamin C and potassium. Vitamin C is an important antioxidant that is necessary for growth and development and is required to produce collagen, a protein. Potassium is a vital mineral that helps muscles and nerves communicate.*²

Topical treatment of pain and bruising is one of the most common uses of the noni plant in tropical alternative medicine. In fact, one of the traditional names for noni in the Caribbean was “pain killer”. A study suggests that noni juice improves range of motion and reduces pain in the joints.*²

Nothing but noni

Noni Superfruit by PURE uses 100% pure morinda citrifolia, the tree noni comes from. It is not diluted with other juices, and is kosher, gluten-free and vegan. Our formulation uses no additives or fillers so your body is benefiting from the whole fruit.

Noni Smoothie

If you are averse to the strong taste of noni, you might want to try the following recipe for a sweet tasting and nutritious smoothie.

Ingredients:

• 2 oz. Noni Superfruit
• ¼ cup cranberry juice
• ¼ cup pomegranate or apple juice
• 1 cup ice
• ½ cup water
• Juice of 1 lemon
• ½ cup frozen cranberries
• ½ avocado (sliced)
• 1 apple, cored
• ½ cup chopped kale
• Optional: cayenne or stevia

Directions:

1. Add liquid ingredients to a blender followed by avocado and then the remaining ingredients.
2. Puree until smooth.
3. Add a bit of cayenne for a flavorful kick or stevia to enhance the sweetness.

Order Noni today and reap the benefits.

¹ https://www.researchgate.net/publication/228639276_Morinda_citrifolia_Lnoni_ improves_athlete_endurance_Its_mechanisms_of_action

² https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5920423/